In a recent social media update, a prominent influencer on X (twitter) shed light on the decline of mainstream media coverage. The influencer emphasised that traditional media outlets are overlooking their own dwindling viewership.
Highlighting a significant decrease in viewership during January 2024, the Dogedesigner pointed out declines across various major news networks globally. Fox News witnessed a decline of 16.1%, while The Washington Post and CNN experienced drops of 14.5% and 16.1%, respectively.
Additionally, CNBC’s viewership dipped by 16.7%, Bloomberg by 15.7%, and BBC by 7.8%. These statistics were shared in a social media post that gained traction after being reposted by Elon Musk, the former CEO of Tesla, with a simple caption: “interesting.”
Elon Musk’s interest in the decline of mainstream media isn’t surprising, given his previous remarks about legacy media’s inability to deliver timely news. Musk has often criticised traditional media outlets, stating that they tend to recycle old news rather than providing up-to-date information.
Following the Dogedesigner’s revelation, social media platforms were abuzz with discussions and memes, highlighting the irony of media outlets experiencing declines in viewership. The incident reignited debates surrounding the relevance and credibility of traditional media in today’s digital age.
The widespread attention garnered by this revelation underscores the growing influence of social media personalities and their ability to shape public discourse. As discussions continue, it remains to be seen how traditional media outlets will adapt to the changing media landscape in the face of declining viewership.
